Digital Marketing Consulting

A customized digital marketing strategy is the first step to getting desirable results for any brand.

We at Acquirist believe in a data driven analysis of the business landscape to understand the various aspects of the business, customers and competition before formulating a strategy.

• We have an extensive questionnaire to start understanding all aspects of the business. In person interviews coupled with analysis of historical business data helps define the current state of the business.
• An in depth discussion around the marketing objectives for the brand helps steer the digital marketing strategy. What are the key metrics that matter for the business? What are the KPI targets that define success for the business?
• We identify the brand and search competitors. Post identification, we run a data driven analysis to find out what digital initiatives and optimizations have been carried out by the competitors which serves as valuable inputs in the strategy as well as execution going forward.

Based on the current state and marketing goals, we formulate a holistic digital marketing strategy aimed at capturing attention of the customer at the digital touchpoints which matter. Our digital marketing strategy ultimately translated into an actionable digital marketing plan which is executed ensuring incremental performance for your brand.

We track customer behavior over time and adapt the digital marketing strategy to comply with the ever changing needs of the customer. Over a period of time, we gain a better understanding of the customer demographics, behavior and interests to improve targeting in different channels and platforms.

At Acquirist, we strive to ensure that your brand is at the forefront of the ever changing digital marketing landscape.